April 14, 2002

Rising Costs of Free Web E-Mail
Oddpost is a new online email service that reminds me of Google when it was in beta. Within a few days of its release, more than 300 people have signed up for the $30/year Oddpost service. It just goes to show, once again, that a significantly better user interface can be used to sell products.

"Instead of the lumbering setup standard in Web e-mail, where each action takes a few seconds to complete, Oddpost gives you a quick, drag-and-drop design that looks and feels like a "real" e-mail program"

"The company spent no money on marketing and received no media coverage, but like the best technology often does these days, the site found its way onto various weblogs and discussion sites, and "we got slammed with traffic," Diamond said."

Related posts:
- User centered design sells products
- Outlook, how do I hate thee? Let me count the ways.

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